{"id":18655,"date":"2025-09-04T08:21:07","date_gmt":"2025-09-04T08:21:07","guid":{"rendered":"https:\/\/smion.com\/?p=18655"},"modified":"2025-09-18T14:05:07","modified_gmt":"2025-09-18T14:05:07","slug":"inovacijski-bento-box-rujan-2025","status":"publish","type":"post","link":"https:\/\/smion.com\/hr\/inovacijski-bento-box-rujan-2025\/","title":{"rendered":"Inovacijski Bento Box \u2013 Rujan 2025"},"content":{"rendered":"\t\t
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Rujan nam donosi inspiraciju, korisne lekcije i prilike za povezivanje – od startup ideja i marketinga, preko knjiga i znanosti, do velikih sajmova i festivala. U ovom izdanju saznajte \u0161to zapravo zna\u010di validacija startup ideje, pro\u010ditajte za\u0161to je ROI \u010desto druk\u010diji od onoga \u0161to mislimo te otkrijte \u0161to razlikuje dobra od izvrsnih poduze\u0107a.<\/p>\n

Ako vas privla\u010di istra\u017eiva\u010dki rad, saznat \u0107ete i kako se bez diplome mo\u017eete uklju\u010diti u projekte gra\u0111anske znanosti – od pra\u0107enja ptica do mapiranja turisti\u010dkih atrakcija. Donosimo i pri\u010du o Vintedu, platformi koja se pretvorila u globalnog giganta.<\/p>\n

Na kraju, \u010dekaju vas prilike za susrete u\u017eivo: KASPI Startup Drill, Bjelovarski sajam, ZeGeVege festival, Zagreb SLUSH\u2019D i Projekt Ilica: Q\u2019Art. Pripremite se na dozu znanja, inspiracije i doga\u0111aja koje ne \u017eelite propustiti!<\/p>\n

\"\ud83d\udca1\" U\u017eivajte u \u010ditanju!
Urednik za rujan,
Dario Zori\u0107<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Znanja i vje\u0161tine<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\ud83d\udca1 \u0160to je validacija startup ideje<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u0160to zapravo zna\u010di \u201evalidacija startup ideje\u201c? Ako vam se \u010dini da svi koriste taj pojam \u2013 ali nitko ne zna to\u010dno \u0161to zna\u010di \u2013 niste jedini. U ovom se \u010dlanku definira validacija, poja\u0161njava razlika izme\u0111u prave i \u201ela\u017ene\u201c te kako prepoznati i provesti validaciju korisnika, tr\u017ei\u0161ta, ideje, koncepta, proizvoda i poslovnog modela.<\/p>

Saznajte vi\u0161e o jednom o najva\u017enijih pojmova vezanih uz pokretanje startupa! Pro\u010ditajte \u010dlanak ovdje<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\ud83d\udca1 Marketing istine i ROI mitova: Kad percepcija kanala ubija performanse<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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U novom \u010dlanku Netokracije otvara se tema koja mu\u010di ve\u0107inu marketin\u0161kih timova: tro\u0161imo li bud\u017eete na kanale zato \u0161to su vidljivi \u2013 ili zato \u0161to stvarno donose rezultate? U trenutku kada je vi\u0161e od polovice globalnih marketin\u0161kih bud\u017eeta pod rezovima, odluke temeljene na percepciji mogu postati skupe pogre\u0161ke.<\/p>

Propituje se granica izme\u0111u \u201ctradicionalnog\u201d i \u201cmodernog\u201d marketinga te pokazuje koliko su te podjele zastarjele. Dok dru\u0161tvene mre\u017ee i online video dominiraju percepcijom marketin\u0161a, podaci iz Nielsen Annual Marketing Reporta 2025 otkrivaju druga\u010diju sliku: radio i podcasti imaju ROI (Return on investment) koji ozbiljno konkurira \u201cnovim\u201d kanalima, a \u010desto ih i nadma\u0161uje. Istodobno, pojedini video formati sve se te\u017ee bore s kratkom pa\u017enjom publike.<\/p>

Dakle, mjerljivost ne zna\u010di automatski i u\u010dinkovitost. Digitalni kanali \u010desto pobje\u0111uju u izvje\u0161tajima jer su \u201cnajlak\u0161i za pokazati\u201d, dok se manje atraktivni, ali dokazano u\u010dinkoviti kanali guraju u stranu. Rje\u0161enje je jasno: umjesto da slijedimo instinkt i navike, trebamo se osloniti na objektivne podatke i pa\u017eljivo razumjeti gdje na\u0161a publika provodi vrijeme i \u010demu vjeruje.<\/p>

Pro\u010ditajte cijeli \u010dlanak<\/a> i saznajte kako razdvojiti istinu od mitova o ROI-u.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\ud83d\udca1\" Knjiga Good to Great – Jim Collins<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Jim Collins u svojoj poznatoj knjizi Good to Great<\/a> istra\u017euje kako se prosje\u010dne, pa \u010dak i lo\u0161e tvrtke mogu pretvoriti u dugoro\u010dno uspje\u0161ne i izvanredne organizacije.<\/p>

Glavno pitanje je \u0161to razlikuje one koji uspiju napraviti iskorak od onih koji ostanu \u201csamo dobri\u201d? Od odlu\u010dnih lidera i kulture discipline do koncepta je\u017ea, saznajte kako posti\u0107i puni potencijal, a ne ostati prosje\u010dni u svome poslovanju – preporu\u010dujemo knjigu!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Inspiracija<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\ud83d\ude80 Privla\u010di te znanost? Evo kako i ti mo\u017ee\u0161 postati dio velikih istra\u017eiva\u010dkih projekata<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Gra\u0111anska znanost postaje sve va\u017eniji alat u modernim istra\u017eivanjima – a dobra vijest je da za sudjelovanje nije potrebna diploma. Sve vi\u0161e globalnih i doma\u0107ih projekata otvara prostor gra\u0111anima da se uklju\u010de i pridonesu prikupljanju podataka. NASA, primjerice, trenutno vodi \u010dak 35 takvih projekata, a i u Hrvatskoj postoje prilike za sudjelovanje.<\/p>

Primjeri su brojni: udruga Biom ve\u0107 desetlje\u0107ima okuplja volontere koji broje gnijezde\u0107e parove sova i sudjeluju u me\u0111unarodnim akcijama pra\u0107enja ptica vodarica, \u010dime poma\u017eu u dono\u0161enju va\u017enih odluka o za\u0161titi stani\u0161ta. S druge strane, projekt InnoVET pokazuje kako se gra\u0111anska znanost mo\u017ee povezati s odr\u017eivim turizmom – kroz digitalno mapiranje atrakcija i uklju\u010divanje obrazovnog sektora u kontinuirano prikupljanje podataka.<\/p>

Ovi primjeri jasno pokazuju kako anga\u017eman gra\u0111ana ne samo da pove\u0107ava koli\u010dinu i kvalitetu podataka, ve\u0107 i podi\u017ee svijest o klju\u010dnim dru\u0161tvenim i ekolo\u0161kim pitanjima.<\/p>

Pro\u010ditajte cijeli \u010dlanak<\/a>\u00a0i saznajte kako i vi mo\u017eete postati dio velikih istra\u017eiva\u010dkih projekata.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\ud83d\ude80\" Sifted podcast: izvr\u0161ni direktor Vinteda, Thomas Plantenga<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Izvr\u0161ni direktor Vinteda, Thomas Plantenga, u Sifted podcastu govori o transformaciji Vinteda iz secondhand platforme u tvrtku s vlastitom logisti\u010dkom infrastrukturom, sustavom pla\u0107anja i novim venture fondom.<\/p>

Nagla\u0161ava da uspjeh ne dolazi iz statusa quo, ve\u0107 stalnog pobolj\u0161avanja.<\/p>

Klju\u010dne teme razgovora uklju\u010duju globalni rast secondhand tr\u017ei\u0161ta, razvoj dostave i pla\u0107anja, strategiju akvizicija te ulaganja kroz Vinted Ventures. Plantenga isti\u010de da Vinted nema planiran \u201cexit\u201d, ve\u0107 fokus na dugoro\u010dnu izgradnju vrijednosti. Saznajte vi\u0161e o ovoj pri\u010di o uspjehu ovdje.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Prilike<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\"\ud83d\udce2\" KASPI Startup Drill 2025<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u017delite li svoju ideju pretvoriti u odr\u017eivi startup?\u00a0KASPI Startup Drill 2025<\/a>\u00a0predakceleracijski program nudi Vam strukturiranu podr\u0161ku kroz 14 tjedana intenzivnog razvoja.<\/p>

\u0160to dobiva korisnik programa u KASPI-ju? Pristup edukacijskom programu u trajanju do 3 mjeseca, podr\u0161ku stru\u010dnjaka i iskusnih poduzetnika kroz individualna savjetovanja i pristup mentorskoj mre\u017ei, registraciju tvrtke na adresi poduzetni\u010dkog inkubatora KASPI i kori\u0161tenje osobnog po\u0161tanskog sandu\u010di\u0107a, osiguranu promocija poslovne ideje kroz na\u0161u mre\u017eu, priliku sudjelovanja na zatvorenim i javnim poslovnim doga\u0111anjima, kori\u0161tenje prostorije za sastanke i coworking prostora te kori\u0161tenje zajedni\u010dkih prostorija.\u00a0<\/p>

Ne propustite priliku upoznati program iz prve ruke! Pridru\u017eite se online Q&A eventu 10. rujna 2025. u 16 satii saznajte kako KASPI mo\u017ee ubrzati Va\u0161 poduzetni\u010dki put. Prijavite se putem\u00a0linka<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\ud83d\udce2\" 32. Jesenski me\u0111unarodni bjelovarski sajam, od 5. do 7.\u00a0 rujna<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Kao predstavnici EIT Food Huba, sudjelovat \u0107emo na 32. Jesenskom me\u0111unarodnom bjelovarskom sajmu, jednom od najve\u0107ih gospodarskih doga\u0111anja u Hrvatskoj. Osim izlo\u017eenog \u0161tanda, Dario Zori\u0107, koordinator EIT Food Huba Hrvatske, odr\u017eat \u0107e predavanje \u201cEIT Food – od inovativne ideje do podr\u0161ke i financiranja u agro-prehrambenom sektoru\u201d<\/strong> 5. rujna 2025. u 14.30 sati.<\/p>

Predavanje \u0107e obuhvatiti teme najnovijih trendova<\/strong> koji oblikuju agro-prehrambenu industriju: alternativni izvori proteina, personalizirana prehrana, digitalizacija i automatizacija, funkcionalna hrana, odr\u017eiva proizvodnja i dr.<\/p>

Ako razmi\u0161ljate o inoviranju u agro-prehrambenom sektoru, ovo je idealna prilika da otkrijete \u0161to potro\u0161a\u010di tra\u017ee i kamo se kre\u0107e tr\u017ei\u0161te. Sudionici \u0107e saznati i koje su poduzetni\u010dke prilike<\/strong> trenutno otvorene kroz EIT Food programe \u2013 od edukacija i mentorstva do konkretne financijske podr\u0161ke.<\/p>

Jesenski me\u0111unarodni bjelovarski sajam okuplja posjetitelje iz raznih grana poljoprivrede. Razlog tome su pridru\u017eene manifestacije i sajmovi: Peti element (najve\u0107i sajam obnovljivih izvora energije u Hrvatskoj), Dr\u017eavna sto\u010darska izlo\u017eba, manifestacija Drvni svijet te sajmovi opreme za sto\u010darstvo, kontinentalnog turizma i gospodarskih vozila.<\/strong><\/p>

EIT Food je najve\u0107a i najdinami\u010dnija svjetska zajednica za inovacije u hrani. Poti\u010demo inovacije kako bismo izgradili prehrambeni sustav prikladan za budu\u0107nost, koji proizvodi zdravu i odr\u017eivu hranu za sve.<\/p>

Saznajte vi\u0161e o sajmu i pridru\u017eite nam se<\/span><\/a>\u00a0kako bismo zajedno ja\u010dali poljoprivredno-prehrambeni sektor!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\ud83d\udce2\" 17. ZeGeVege festival, od 5. do 7. rujna<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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17. ZeGeVege festival odr\u017eat \u0107e se od 5. do 7. rujna 2025. godine. Po drugi put festival \u0107e trajati puna tri dana, s bogatom i raznovrsnom ponudom izlaga\u010da zdrave hrane, eko-proizvoda i kozmetike koja nije testirana na \u017eivotinjama, a istovremeno \u0107e educirati i zabaviti sve zainteresirane posjetitelje. Europski trg bit \u0107e \u0161areniji i mirisniji nego ikad prije!<\/p>

ZeGeVege je dio me\u0111unarodnog doga\u0111aja Veganmania, koji se odr\u017eava u Be\u010du, M\u00fcnchenu i jo\u0161 15 europskih gradova, a zagreba\u010dko izdanje prednja\u010di po veli\u010dini, broju izlaga\u010da i posjetitelja. Do\u0111ite i povedite sve koje znate na ovo veselo slavlje zdravlja, o\u010duvanja planeta i po\u0161tovanja \u017eivota svih bi\u0107a.<\/p>

Mi \u0107emo biti tamo \u2013 pridru\u017eite nam se na festivalu<\/a>!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\ud83d\udce2\" Projekt Ilica: Q\u2019ART, 20. i 21. rujna<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Ovog rujna vra\u0107a se Q\u2019ART – festival koji Ilicu pretvara u pravo umjetni\u010dko sredi\u0161te. U subotu i nedjelju, 20. i 21. rujna, ulica postaje prostor umjetni\u010dkog izra\u017eaja, osvje\u0161tenosti i socijalne odgovornosti. Q\u2019ART nije samo festival za gledanje \u2013 to je prostor sudjelovanja, preispitivanja i zajedni\u010dkog djelovanja.<\/p>

Kao dio FoodEducators inicijative pridru\u017eit \u0107emo se festivalu kako bismo poduprli osvje\u0161tenost, odgovornost i kreativnost, osobito kod onih najmla\u0111ih. Pridru\u017eite nam se<\/a>!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\"\ud83d\udce2\"\u00a0 Zagreb SLUSH’D 2025, 24. i 25. rujna\u00a0<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Zagreb SLUSH’D 2025 vode\u0107a je hrvatska konferencija posve\u0107ena osniva\u010dima startupa i inovatorima iz poslovnog svijeta. Doga\u0111aj je osmi\u0161ljen kako bi potaknuo rast i inovacije unutar poduzetni\u010dke zajednice te povezao klju\u010dne ljude iz industrije s novom generacijom osniva\u010da.<\/p>

Zagreb SLUSH’D spaja poduzetnike i poslovne lidere s ciljem stvaranja sna\u017enog i povezanog ekosustava \u2013 onog koji \u0107e iznjedriti sljede\u0107e jednoroge.<\/p>

\u201cZa osniva\u010de, od osniva\u010da.\u201d – saznaj vi\u0161e i osiguraj svoje mjesto na\u00a0poveznici<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Rujan nam donosi inspiraciju, korisne lekcije i prilike za povezivanje – od startup ideja i marketinga, preko knjiga i znanosti, do velikih sajmova i festivala. U ovom izdanju saznajte \u0161to zapravo zna\u010di validacija startup ideje, pro\u010ditajte za\u0161to je ROI \u010desto druk\u010diji od onoga \u0161to mislimo te otkrijte \u0161to razlikuje dobra od izvrsnih poduze\u0107a. Ako vas […]<\/p>\n","protected":false},"author":4,"featured_media":18663,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","_uf_show_specific_survey":0,"_uf_disable_surveys":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[1],"tags":[54],"class_list":["post-18655","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized-hr","tag-inovacijski-bento-box"],"acf":[],"yoast_head":"\nInovacijski Bento Box \u2013 Rujan 2025 - Smion<\/title>\n<meta name=\"description\" content=\"Rujan nam kroz Inovacijski Bento Box donosi inspiraciju, korisne lekcije i prilike za povezivanje - od startup ideja do sajmova i festivala.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smion.com\/hr\/inovacijski-bento-box-rujan-2025\/\" \/>\n<meta property=\"og:locale\" content=\"hr_HR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Inovacijski Bento Box \u2013 Rujan 2025 - 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