10 Essential digital tools we use to work more efficiently

Are you looking for the best digital tools for project management and business development? As a startup, it can be challenging to manage projects and achieve desired results. That’s why having access to the right tools is crucial.

When launching a startup, you need to be resourceful. Fortunately, many great tools are either free or offer free trials. We’ve tried a lot of them and have selected 10 tools that we consistently rely on. We use some in their free versions, but we pay for the majority.



In the realm of free tools, Canva stands out as the most versatile in terms of graphic design. We use it for everything, from designing banners for our website to creating posts for our social media, presentations, or promotional materials for our projects.

Canva is simple and incredibly intuitive, making it suitable for beginners yet powerful enough for more advanced users. With Canva, you can easily create social media posts or ads, infographics, engaging presentations, logos, greeting cards, and much more. What makes it so user-friendly are the pre-made templates that can be personalized. Canva offers a multitude of free resources, while certain premium resources are exclusive to the pro version.


Izvor: Canva službena stranica

2. Trello:

Trello enables us to track what needs to be done, who needs to do it, and when. Trello is a project management application that makes it easy to organize all your projects into boards and lists within each board, keeping everything organized while being visually appealing! This tool is the backbone of managing our projects and makes our daily tasks more manageable. It’s highly flexible in terms of how organized you want/need to be—you can use it simply as a checklist or create complex projects with multiple steps and deadlines!


Izvor: Trello službena stranica


Mailchimp is an excellent tool for businesses as it helps in creating personalized and automated email campaigns. With Mailchimp, you can easily send monthly newsletters and create emails. The tool also provides features for tracking the performance of your campaigns and measuring the success of your marketing efforts. Additionally, Mailchimp offers templates for postcards, landing pages, and social media posts to enhance your company’s image.

We use Mailchimp because it is extremely user-friendly, allowing us to segment our target audience in just a few minutes and send customized messages to specific segments. Within a few hours, we can analyze the success of our campaign and adjust for the next one. The tool is free for up to 2000 contacts per month.


Izvor: Mailchimp službena stranica

4. Capcut:

Capcut is a video editing tool that helps you quickly and easily create videos. It supports adding music, text, and stickers to your videos, offering a wide range of features, including filters, effects, and transitions that capture the viewer’s attention.

We use Capcut to create our promotional videos, where we can easily convey the atmosphere of our events to our followers using various effects, text, and subtitles. Capcut allows us to add intros effortlessly.


Izvor: Capcut službena stranica

5. Eventbrite:

Eventbrite is an excellent event management tool. It assists in creating and promoting events, managing RSVPs, and analyzing the performance of your event. Eventbrite helps us manage events by notifying everyone where they need to be and when sending reminders the day before the event.

The tool also provides a QR code for event participant registration, a feature we find particularly useful. With over 300 participants at some events, scanning QR codes allows us to complete check-ins rapidly, saving time on manual entry, and attendees save time waiting in line. The tool is free, but certain premium features require additional payment.


Izvor: Startup stash.com

6. Timecamp:

Timecamp is a time-tracking tool that helps you monitor the time you and your employees spend at work. It includes features such as budget reports, invoicing, and attendance management, which can be extremely useful at the end of the month and save time.

This tool is most beneficial for our project reports, where we can see how much time we’ve spent on each task in just a few clicks, making it easier to estimate how much time similar projects will require in the future.


Izvor: Timecamp službene stranice

7. Copy.ai:

Copy.ai is an AI-powered writing tool that helps create unique, non-plagiarized content. It uses natural language processing technology to generate accurate and informative content. This tool is particularly useful in combination with other tools and, of course, with human intelligence.

We use it primarily for generating article outlines and ideas. With the help of artificial intelligence, it assists in finding the best words and conveying the message effectively. The tool has both free and paid versions.


Izvor: Copy.ai službena stranica

8. Miro:

Miro is a collaborative whiteboard that helps teams visualize concepts and brainstorm ideas in real time. It also enables remote collaboration with features such as file sharing, commenting, and integration with other tools like Slack and Google Drive.

We often use Miro during project implementation to facilitate collaboration among workshop participants and stimulate team creativity. We also use it in daily team brainstorming sessions and in creating various funnels. The possibilities are truly limitless.


Izvor: Miro službene stranice


9. Slido:

Slido is an excellent tool for asking interactive questions and getting responses from your audience. It helps in creating surveys and quizzes, collecting feedback, and engaging with the audience. We most frequently use Slido at meetups or to encourage audience interaction at the beginning of workshops. So far, this tool has proven to be an excellent introduction to various activities, connecting the audience and providing valuable insights into their activity and answers to important questions.


Izvor: Slido službene stranice


10. Airtable:

Airtable is a hybrid spreadsheet (excel) and low-code database solution that allows users to turn their data into powerful applications. For example, sales teams can use their sales contact data to create a CRM.

Airtable stands out from traditional databases and spreadsheets due to its user-friendly nature and innovative features like spreadsheet-like flexibility, the ability to add new fields, color, and customizable user interfaces. Airtable also provides various ready-made templates that can be customized, significantly speeding up the process.

We use Airtable as a database for all our projects, where we can easily view a database of all existing projects with a wealth of information about the workshops and activities we have conducted within them, along with links to additional materials. One example of using Airtable is creating a content calendar for social media.


Izvor: Softr

Drawing on our experience, these 10 tools have significantly simplified our business operations, allowing us to work faster and more efficiently. We hope this list proves beneficial to fellow entrepreneurs, aiding them in achieving their goals. With the right tools, anything is possible!

P.S. For more entrepreneurial opportunities and news, subscribe to our Innovation Bento Box here.

Recent post